AdSense YouTube: Panduan Lengkap Monetisasi Channel untuk Pemula

Kreator upload video
        ↓
YouTube menampilkan iklan di video
        ↓
Penonton melihat/klik iklan
        ↓
Advertiser membayar YouTube
        ↓
YouTube membagi pendapatan dengan kreator (55:45)
        ↓
Kreator menerima pembayaran via AdSense

Tier 1 (Fan Funding):
- 500 subscriber
- 3 upload publik dalam 90 hari
- 3.000 jam tayang ATAU 3 juta views Shorts

Fitur yang dibuka:
- Super Chat
- Super Stickers
- Super Thanks
- Channel Memberships
- Shopping features

Tier 2 (Full Monetization):
- 1.000 subscriber
- 4.000 jam tayang ATAU 10 juta views Shorts

Fitur tambahan:
- Ad revenue (iklan di video)

Check progress di YouTube Studio:
1. Buka YouTube Studio
2. Klik "Monetization" di sidebar
3. Lihat progress menuju 1000 subs dan 4000 jam

1. Klik "Start" di bagian AdSense
2. Sign in dengan Google Account
3. Isi informasi (nama, alamat, dll)
4. Submit application

1. Pilih "Use existing account"
2. Login ke akun AdSense
3. Approve connection

Proses review:
- YouTube akan review channel Anda
- Biasanya memakan waktu 1-4 minggu
- Channel diperiksa untuk:
  • Originality
  • Community Guidelines compliance
  • Copyright status
  • Content quality

Karakteristik:
- Bisa di-skip setelah 5 detik
- Durasi: Bisa panjang
- Pembayaran: Saat ditonton 30 detik atau selesai

Best for: Semua jenis video
Revenue: Moderate

Karakteristik:
- Tidak bisa di-skip
- Durasi: 15-20 detik
- Pembayaran: Per impression

Best for: Video dengan high retention
Revenue: Higher per impression

Karakteristik:
- Tidak bisa di-skip
- Durasi: 6 detik
- Pembayaran: Per impression

Best for: Semua video
Revenue: Lower, tapi tidak mengganggu

Karakteristik:
- Banner semi-transparan di bagian bawah
- Desktop only
- User bisa close

Best for: Longer videos
Revenue: Lower

Karakteristik:
- Muncul di sebelah kanan video
- Desktop only
- Tidak mengganggu video

Best for: Semua video
Revenue: Lower

Karakteristik:
- Kartu kecil yang muncul di video
- Menampilkan produk relevant
- Click-based

Best for: Product-related content
Revenue: Variable

Di YouTube Studio:
1. Pilih video
2. Klik "Monetization"
3. Enable monetization: ON
4. Pilih ad formats:
   ☑ Display ads
   ☑ Overlay ads
   ☑ Skippable video ads
   ☑ Non-skippable video ads
5. Save

Options:
1. Automatic ad placement (recommended)
2. Manual ad placement
   - Pilih timestamp untuk iklan
   - Idealnya di natural break points

Tips:
- Jangan terlalu banyak mid-roll
- Tempatkan di natural transitions
- Pertimbangkan viewer experience

Self-certification:
- None (tidak ada konten sensitif)
- Yes (ada konten sensitif)

Kategori sensitif:
- Kata-kata kasar
- Kekerasan
- Konten dewasa
- Konten kontroversial
- Drugs/alcohol references

CPM (Cost Per Mille):
- Biaya yang dibayar advertiser per 1000 impressions
- Gross revenue

RPM (Revenue Per Mille):
- Pendapatan kreator per 1000 views
- Net revenue setelah YouTube's cut

Contoh:
CPM: $4.00 (advertiser pays)
YouTube cut: 45%
Creator share: 55%
RPM: $4.00 × 55% = $2.20

Rough estimate (varies greatly):

Low RPM niche ($1-2):
- 100,000 views = $100-200
- 1,000,000 views = $1,000-2,000

Medium RPM niche ($3-5):
- 100,000 views = $300-500
- 1,000,000 views = $3,000-5,000

High RPM niche ($10-20):
- 100,000 views = $1,000-2,000
- 1,000,000 views = $10,000-20,000

Strategies:
- Hook yang kuat di awal (0-30 detik)
- Tease content di awal
- Buat video series
- Longer videos (8-15 menit optimal)
- Engaging throughout

Tips thumbnail:
- Faces with emotions
- Contrasting colors
- Readable text
- Curiosity gap

Tips title:
- Include keywords
- Create curiosity
- Promise value
- Use numbers

Buat konten yang appeal ke:
- US audience
- UK audience
- Australian audience
- Canadian audience

How:
- English content
- Topics relevant untuk market tersebut
- Upload timing untuk timezone mereka

High CPM niches:
- Finance/investing
- Business/entrepreneurship
- Technology reviews
- Software tutorials
- Health/medical (careful with guidelines)
- Legal topics
- Real estate

Revenue streams:
├── Ad revenue (baseline)
├── Channel memberships
├── Super Chat/Super Thanks
├── Merchandise shelf
├── Affiliate marketing
├── Sponsorships
├── Digital products
└── Courses/coaching

Revenue Tab:
├── Estimated revenue
├── RPM
├── CPM
├── Playback-based CPM
├── Ad types breakdown
└── Top earning videos

Watch Time:
├── Total watch time
├── Average view duration
├── Audience retention
└── Traffic sources

1. Identifikasi top earning videos
   - Apa yang membuat mereka profitable?
   - Replicate format

2. Compare RPM across videos
   - High RPM video = buat lebih banyak
   - Low RPM = improve atau pivot

3. Monitor seasonal trends
   - Plan content untuk Q4
   - Expect dip di Q1

Penyebab:
- Konten tidak advertiser-friendly
- Self-certification salah
- Algorithm flagged content

Solusi:
- Review content guidelines
- Correct self-certification
- Request manual review

Meaning:
- Limited or no ads
- Konten dianggap tidak suitable

Actions:
1. Check reason di YouTube Studio
2. Edit video jika perlu
3. Request human review
4. Appeal jika yakin salah

Causes:
- Copyright strikes
- Community Guidelines violations
- Invalid traffic
- Reused content

Prevention:
- Original content only
- Follow guidelines strictly
- Don't buy views/subs
- Proper attribution

Minimum payout: $100
Payment schedule: 21-26 setiap bulan
Payment methods:
- Wire transfer
- Western Union
- Check (limited countries)
- EFT (US only)

For Indonesia:
- Isi tax info di AdSense
- 0% withholding dengan tax treaty
- Lapor sebagai penghasilan

Tax withholding (US):
- Tanpa tax treaty: 24-30%
- Dengan tax treaty: Varies (ID = 0%)