✗ Tidak ada riset keyword
✗ Struktur heading acak
✗ Keyword placement random
✗ Tidak ada internal linking
✗ Meta description kosong
✗ Readability diabaikan

Result:
- Ranking: Page 5-10
- Traffic: 10-50 visits/bulan
- Bounce rate: 70-85%
- ROI: Minimal

✓ Riset keyword mendalam
✓ Struktur heading terorganisir
✓ Keyword placement strategis
✓ Internal linking kuat
✓ Meta tags optimized
✓ Readability tinggi

Result:
- Ranking: Page 1-2
- Traffic: 1000-5000 visits/bulan
- Bounce rate: 30-45%
- ROI: Tinggi (leads, sales, adsense)

1. 75% user tidak scroll ke page 2
2. Position #1 CTR: 28.5%
3. Position #10 CTR: 2.5%
4. Long-form content (2000+ kata) ranking 3x lebih tinggi
5. Content dengan images ranking 2x lebih baik
6. Regular update = +32% ranking boost

Average attention span: 8 detik
Reading speed: 200-250 kata/menit
Scan vs Read: 79% scan, 16% read word-by-word
Time on page average: 54 detik
Bounce jika load >3s: 53%

Kesimpulan: Content harus:
- Engaging dari detik pertama
- Easy to scan (headings, bullets)
- Visual (images, videos)
- Fast loading
- Mobile friendly

4 Tipe Search Intent:

Informational (75%):
"apa itu SEO", "cara menulis artikel"
= Target: Blog posts, guides

Navigational (10%):
"login Facebook", "YouTube"
= Target: Brand pages

Commercial (10%):
"review hosting terbaik", "perbandingan iPhone vs Samsung"
= Target: Comparison, reviews

Transactional (5%):
"beli domain murah", "jasa SEO Jakarta"
= Target: Landing pages, product pages

Wrong:
Keyword: "cara menulis artikel SEO" (informational)
Content: Jual jasa content writing (transactional)
= Tidak match = tidak ranking

Right:
Keyword: "cara menulis artikel SEO"
Content: Tutorial lengkap step-by-step
= Perfect match = ranking tinggi

Keyword difficulty scale:
0-20: Very Easy (long-tail)
21-40: Easy (niche specific)
41-60: Medium (competitive)
61-80: Hard (established niches)
81-100: Very Hard (dominated)

Pilih:
- Pemula: 0-30 KD
- Intermediate: 20-50 KD
- Advanced: 40-70 KD

1. Google Keyword Planner
   - Search volume
   - Competition level
   - Bid range

2. Ubersuggest (free)
   - Keyword ideas
   - SEO difficulty
   - Content ideas

3. AnswerThePublic
   - Question-based keywords
   - Prepositions
   - Comparisons

4. Google Search Console
   - Existing rankings
   - Impression data
   - CTR opportunities

1. Google target keyword
2. Buka top 10 results
3. Analisis:
   ☑ Word count mereka
   ☑ Topics mereka cover
   ☑ Format (list, guide, comparison)
   ☑ Images/media
   ☑ Schema markup
   ☑ Internal links

4. Buat content yang lebih baik:
   ✓ Lebih lengkap (word count +20%)
   ✓ Lebih updated (data terbaru)
   ✓ Lebih visual (images, video)
   ✓ Lebih actionable (checklist, template)
   ✓ Lebih in-depth (cover edge cases)

Keyword: "cara menulis artikel blog"

Competitor analysis:
#1: 1500 kata, 5 images, published 2022
#2: 1800 kata, 8 images, published 2023
#3: 1200 kata, 3 images, published 2021

Your strategy:
- 2500+ kata (lebih comprehensive)
- 10-15 images + video tutorial
- Template downloadable
- Checklist printable
- Updated December 2024
- Case study real
= Beat competitors!

Pillar Page: "SEO Guide 2026" (5000+ kata)
    ├─ Cluster 1: Keyword Research
    │   ├─ Long-tail keywords
    │   ├─ Keyword tools
    │   └─ Search intent
    ├─ Cluster 2: On-Page SEO
    │   ├─ Title optimization
    │   ├─ Meta description
    │   └─ Content structure
    └─ Cluster 3: Link Building
        ├─ Guest posting
        ├─ Broken link building
        └─ Resource pages

Link structure:
- Pillar ↔ All clusters
- Clusters ↔ Related clusters
= Topic authority!

| Keyword                 | Volume | KD  | Intent | Priority | Status    |
| ----------------------- | ------ | --- | ------ | -------- | --------- |
| cara membuat konten SEO | 720    | 25  | Info   | High     | Draft     |
| content writing tips    | 590    | 30  | Info   | Medium   | Planned   |
| SEO copywriting guide   | 320    | 35  | Info   | High     | Published |

# H1: Main Title dengan Primary Keyword

(1x only, 60-70 characters)

## H2: Introduction/Hook

(Engaging opening, problem statement)

## H2: Why [Topic] Matters?

### H3: Benefit 1

### H3: Benefit 2

### H3: Statistics/Data

## H2: Step 1: [Action Verb] + [Keyword Variation]

### H3: Substep 1.1

### H3: Substep 1.2

#### H4: Detail atau Example

## H2: Step 2: [Next Step]

### H3: How to...

### H3: Tips and Tricks

## H2: Common Mistakes to Avoid

### H3: Mistake 1

### H3: Mistake 2

## H2: Tools & Resources

### H3: Free Tools

### H3: Premium Tools

## H2: Case Study / Examples

### H3: Before & After

### H3: Results

## H2: FAQ

### H3: Question 1?

### H3: Question 2?

## H2: Conclusion

(Summary, CTA, Next steps)

✓ Max 1 H1 per page
✓ H2: 4-8 sections (main topics)
✓ H3: 2-5 per H2 (subtopics)
✓ H4-H6: Sparingly (deep details)
✓ Logical hierarchy (no H4 before H3)
✓ Include keywords naturally
✓ Questions in H3 untuk FAQ schema

Hook examples:

❌ Bad: "Dalam artikel ini saya akan membahas SEO."

✅ Good: "93% blogger gagal mendapat traffic dari Google.
Penyebab #1? Konten mereka tidak SEO friendly. Tapi ada
formula simple yang digunakan 7% sisanya untuk tembus
50K+ visitors/bulan tanpa iklan."

Elements:

- Statistik mengejutkan
- Problem yang relatable
- Promise solution
- Curiosity gap

Build interest dengan:
✓ Data & research
✓ Expert quotes
✓ Case studies
✓ Personal experience
✓ Contrarian views

Example:
"Contrary to popular belief, keyword density TIDAK penting.
Google 2026 fokus ke semantic search dan user intent.
Study dari Backlinko (10,000 results) menunjukkan..."

Create desire:
✓ Show benefits (bukan features)
✓ Before/after comparison
✓ Social proof
✓ Address objections
✓ Paint the picture

Example:
"Bayangkan traffic blog Anda naik dari 100/hari ke 5000/hari.
Adsense income dari Rp 200rb/bulan ke Rp 15juta/bulan.
Clients reaching out tanpa cold email. Ini yang terjadi
ketika content Anda ranking #1 untuk 50+ keywords."

Strong CTA:
✓ Summarize key points
✓ Next steps clear
✓ Sense of urgency
✓ Easy to start
✓ Multiple CTAs (download, comment, share)

Example:
"Mulai hari ini:

1. Download checklist di artikel ini
2. Pilih 1 keyword dari GSC
3. Tulis outline pakai template
4. Publish minggu ini
5. Track hasilnya

Questions? Drop comment below!"

[Number] + [Adjective] + [Keyword] + [Benefit/Promise]

Examples:

❌ Generic:
"SEO Tips"

✅ Specific:
"17 SEO Tips Terbukti Meningkatkan Ranking Google 2026"

❌ Boring:
"Cara Membuat Konten"

✅ Engaging:
"Cara Membuat Konten SEO Friendly yang Viral (Template Gratis)"

Numbers:
7, 10, 17, 23, 101

Adjectives:
Terbukti, Efektif, Mudah, Cepat, Lengkap
Essential, Ultimate, Definitive, Comprehensive

Promises:
Tanpa Modal, Gratis, Budget Kecil
Step-by-Step, Praktis, Actionable

Time:
2026, Terbaru, Update, Modern

Curiosity:
Rahasia, Secret, Trick, Hack
Yang Tidak Diberitahu Orang

Desktop: 50-60 karakter (optimal)
Mobile: 50-55 karakter

Over 60 chars = dipotong "..."
Under 30 chars = kurang descriptive

Tool: SERP Simulator
Check: mangools.com/free-seo-tools/serp-simulator

<meta
  name="description"
  content="[Hook/Question] + [Benefit] + [Social Proof] + [CTA]"
/>

Example: "Ingin traffic blog naik 300% dalam 3 bulan? Pelajari cara membuat
konten SEO friendly yang disukai Google dan pembaca. Terbukti dari 500+ blogger
sukses. Bonus: Template gratis + checklist." Length: 150-160 karakter

✓ Include target keyword (bold di SERP)
✓ Benefit jelas (what's in it for me?)
✓ Social proof (angka, testimoni)
✓ Call to action (Baca, Download, Pelajari)
✓ Unique per halaman
✓ Emotional trigger (curiosity, fear, desire)

<!-- ❌ Bad -->
<meta
  name="description"
  content="Artikel tentang SEO dan content writing untuk blog."
/>

<!-- ✅ Good -->
<meta
  name="description"
  content="Panduan lengkap cara membuat konten SEO friendly
yang ranking #1 Google. Termasuk template, checklist, dan case study. Gratis!"
/>

✓ Include primary keyword
✓ Short (3-5 kata)
✓ Lowercase only
✓ Hyphens (not underscore)
✓ No stop words (dan, atau, yang)
✓ No numbers (unless necessary)
✓ Descriptive & readable

Examples:

❌ Bad:
yoursite.com/p=123
yoursite.com/2024/12/16/ini-adalah-artikel-tentang-cara-membuat-konten-yang-seo-friendly

✅ Good:
yoursite.com/cara-membuat-konten-seo-friendly
yoursite.com/konten-seo-friendly-panduan

<!-- Must have exactly 1 H1 -->
<h1>Cara Membuat Konten SEO Friendly yang Disukai Google 2026</h1>

Rules: ✓ Include primary keyword ✓ 60-70 characters ✓ Front-load keyword jika
bisa ✓ Engaging & descriptive ✓ Match atau close to title tag

## H2: Include keyword variations & LSI keywords

Contoh:

## Cara Riset Keyword untuk Konten SEO (primary variation)

## Optimasi On-Page SEO untuk Artikel Blog (LSI)

## Tools Content Writing Terbaik 2026 (LSI)

### H3: Specific subtopics

### H3: Question format untuk FAQ

Contoh:

### Apa itu Konten SEO Friendly?

### Berapa Panjang Artikel Ideal untuk SEO?

1. Title tag (front-loaded jika bisa)
   "Cara Membuat Konten SEO Friendly..."

2. Meta description (natural)
   "...cara membuat konten SEO friendly yang..."

3. H1 (exact or close match)
   # Cara Membuat Konten SEO Friendly

4. First 100 words (important!)
   "Membuat konten SEO friendly adalah..."

5. H2 headings (variations, 2-3x)
   ## Langkah Membuat Konten SEO Friendly
   ## Optimasi Konten untuk SEO

6. Throughout content (1-2% density)
   Natural dalam paragraf

7. Image alt text (1-2 images)
   alt="cara membuat konten SEO friendly dengan template"

8. URL slug
   /cara-membuat-konten-seo-friendly

9. Last paragraph (conclusion)
   "...mulai membuat konten SEO friendly hari ini!"

Old SEO (2010): 3-5% = spam
Modern SEO (2026): 1-2% = natural

Formula:
(Keyword count / Total words) x 100

Example:
Keyword: "konten SEO friendly"
Total words: 2000
Keyword count: 15-20x
Density: 0.75-1% (perfect!)

Tools:
- Yoast SEO (WordPress)
- SEOquake (browser extension)
- Manual: Ctrl+F search

Primary: "cara membuat konten SEO friendly"

LSI keywords:
- content writing
- artikel SEO
- optimasi konten
- keyword research
- on-page SEO
- content marketing
- copywriting SEO
- blog post optimization

Include naturally dalam content!

Find LSI:
- Google "related searches"
- LSIGraph.com
- Answer The Public
- Google autocomplete

Formula:

1. Hook (1-2 kalimat)
2. Problem statement
3. Promise solution
4. Transition to body

Example:

"93% konten online tidak pernah mendapat traffic dari Google.
Penyebabnya? Konten mereka bagus, tapi tidak SEO friendly.
[Hook + Problem]

Artikel ini akan mengajarkan cara membuat konten yang tidak
hanya berkualitas, tapi juga ranking tinggi di Google.
[Promise]

Anda akan mendapat template, checklist, dan strategi proven
yang sudah digunakan 1000+ content creator sukses.
[Credibility + Transition]

Mari kita mulai dari riset keyword..."
[CTA to body]

❌ "Halo pembaca, perkenalkan saya..."
❌ "Dalam artikel ini saya akan membahas..."
❌ "SEO adalah Search Engine Optimization..."
❌ Long introduction tanpa value

✓ 2-4 kalimat per paragraf
✓ 1 ide per paragraf
✓ White space antara paragraf
✓ Vary sentence length
✓ Use transition words

Too long paragraph = hard to read
Too short = choppy

Sweet spot: 3-4 lines (50-80 kata)

Mix:
- Short (5-10 words): Impact & emphasis
- Medium (10-20 words): Explanation
- Long (20-30 words): Details & context

Avoid:
- All short = choppy
- All long = boring
- Complex = confusing

Example mix:
"Content is king. (Short)
Tapi tidak semua content ranking di Google. (Medium)
Anda perlu kombinasi antara quality content, keyword optimization,
dan user experience untuk bisa bersaing di SERP 2026. (Long)"

Target:
- Flesch Reading Ease: 60-70 (easy)
- Grade level: 6-8 (middle school)

Tools:
- Hemingway Editor (hemingwayapp.com)
- Grammarly
- Yoast SEO (WordPress)

Tips untuk improve:
✓ Shorter sentences
✓ Simpler words
✓ Active voice (bukan passive)
✓ Avoid jargon
✓ Break up long text

Minimum per artikel:
- Featured image: 1
- Screenshots/examples: 3-5
- Infographics: 1-2
- Charts/graphs: 1-2

Total: 5-10 images per 2000 kata

Benefits:
- Break up text
- Visual learners
- Social sharing
- Image search SEO
- Longer time on page

<img
  src="cara-membuat-konten-seo-friendly.webp"
  alt="tutorial lengkap cara membuat konten SEO friendly dengan checklist dan template"
  title="Panduan Konten SEO Friendly"
  width="800"
  height="450"
  loading="lazy"
/>

Checklist: ✓ Descriptive filename (keyword) ✓ Alt text optimized (8-10 kata) ✓
Title attribute (optional) ✓ Compressed (<200KB) ✓ WebP format ✓ Width & height
attributes ✓ Lazy loading (below fold)

Lists (bullets/numbered):

- Easier to scan
- Improve readability
- Featured snippets opportunity
- Better user experience

Use:
✓ Steps/procedures (numbered)
✓ Features/benefits (bullets)
✓ Checklist (checkboxes)
✓ Resources (bullets)

Tables:

- Comparison
- Data/statistics
- Pricing
- Features matrix

Example:
| Feature | Free | Pro |
|---------|------|-----|
| Posts | 10 | ∞ |
| Support | ✗ | ✓ |

Embed YouTube/Vimeo:
- Tutorial screencasts
- Talking head explanation
- Product demos
- Interviews

Benefits:
✓ Increase time on page (+2-5 min)
✓ Reduce bounce rate
✓ Better engagement
✓ Video SERP results
✓ Multiple content types

SEO tips:
- Transcript below video
- Optimize video title/description
- Relevant to content
- Self-hosted vs YouTube (pros/cons)

Untuk technical content:

```html
<!-- Clean formatted code -->
<meta name="description" content="...">

// Syntax highlighting
function optimizeContent() {
  return "SEO friendly";
}

### Internal Linking

**Strategy:**

```plaintext
Setiap artikel harus:
├─ Link ke 2-3 pillar/cornerstone posts
├─ Link dari 3-5 related articles
└─ Link ke 3-5 supporting articles

Ratio:
- 70% deep links (specific pages)
- 30% pillar/category pages

Anchor text:
✓ "pelajari cara riset keyword lengkap"
✓ "panduan SEO on-page"
✗ "klik di sini"
✗ "baca artikel ini"

Sebelum menulis konten, pastikan Anda sudah melakukan
[riset keyword yang mendalam](/riset-keyword-seo-panduan-lengkap/).
Setelah itu, terapkan [teknik on-page SEO](/seo-on-page-optimization-checklist/)
untuk memaksimalkan ranking.

Jangan lupa juga untuk [optimasi kecepatan website](/cara-optimasi-kecepatan-website/)
agar user experience lebih baik.

- Link Whisper (WordPress plugin)
- Internal Link Juicer
- Yoast SEO (suggestions)
- Manual audit spreadsheet

Wrong approach:
"Cara membuat konten SEO friendly sangat penting.
Konten SEO friendly adalah konten yang SEO friendly
sehingga Google menyukai konten SEO friendly Anda."
= Keyword stuffing = penalty!

Right approach:
"Konten yang SEO friendly adalah konten yang mudah
ditemukan Google DAN menarik untuk dibaca. Keduanya
sama penting. Artikel ini akan menunjukkan caranya."
= Natural + helpful = ranking!

1. Dwell time (waktu di halaman)
   - Target: >2 menit
   - Improve: Engaging intro, visual, subheadings

2. Bounce rate
   - Target: <50%
   - Improve: Match intent, fast load, mobile-friendly

3. Pages per session
   - Target: >2
   - Improve: Internal linking, related posts

4. Return visitors
   - Target: >30%
   - Improve: Quality content, subscribe prompts

5. Social shares
   - Target: varies by niche
   - Improve: Share buttons, valuable content

6. Comments
   - Target: >5 per post
   - Improve: Ask questions, respond actively

Passive (avoid):
"Konten SEO friendly harus dibuat dengan riset keyword."
"Website optimasi dilakukan oleh SEO specialist."

Active (prefer):
"Anda harus membuat konten SEO friendly dengan riset keyword."
"SEO specialist mengoptimasi website Anda."

Why active better:
✓ More direct
✓ Easier to understand
✓ More engaging
✓ Shorter sentences
✓ Better readability score

Hemingway Editor highlights:
- Hard to read sentences (red)
- Very hard (purple)
- Passive voice (green)
- Adverbs (blue)

Target: Grade 6-8, minimal passive

Generic explanation:
"SEO penting untuk mendapat traffic organik."

With story:
"Tahun lalu blog saya stuck di 50 visitors/hari.
Frustrasi, saya hampir menyerah. Lalu saya temukan
framework ini. Dalam 6 bulan, traffic naik ke 5000/hari.
Adsense dari Rp 100rb/bulan jadi Rp 8 juta/bulan.
Inilah yang saya pelajari..."

= Relatable, engaging, believable

1. Personal experience
   "Ketika saya pertama kali..."

2. Case study
   "Client X meningkatkan traffic 300%..."

3. Data/research
   "Study dari Backlinko menunjukkan..."

4. Before/after
   "Sebelum: 100 visitors. Sesudah: 5000 visitors."

5. Industry examples
   "Neil Patel menggunakan strategi..."

6. Hypothetical scenario
   "Bayangkan jika traffic Anda..."

Professional formal:
"One must conduct thorough keyword research
prior to content creation."

Professional casual (recommended):
"Anda harus riset keyword dulu sebelum
membuat konten."

Very casual:
"Guys, riset keyword itu penting banget loh
sebelum nulis artikel!"

Match with:
- Target audience
- Niche/industry
- Brand personality
- Content purpose

Throughout article maintain:
✓ Same perspective (Anda vs kamu vs Anda sekalian)
✓ Same formality level
✓ Same terminology
✓ Same style (humor, serious, academic)

Inconsistent = unprofessional

Average word count by position:

Position 1: 2416 words
Position 2: 2348 words
Position 3: 2285 words
...
Position 10: 2032 words

Source: Backlinko study (11.8M Google results)

Takeaway: Longer = better ranking

Blog post: 1500-2500 words
How-to guide: 1800-2500 words
Pillar article: 3000-5000+ words
List post: 1500-2000 words
Product review: 1200-2000 words
News article: 500-1000 words
Landing page: 800-1500 words

❌ 500 kata comprehensive = impossible
❌ 5000 kata fluff = waste

✅ 2000+ kata dengan depth = ideal

Depth checklist:
✓ Cover all aspects
✓ Examples & case studies
✓ Data & statistics
✓ Expert opinions
✓ Actionable tips
✓ Tools & resources
✓ Common mistakes
✓ FAQ answered

Apa itu SEO?

- Definition
- Basic explanation
- 1-2 benefits

= Good untuk: Definitions, quick tips

Panduan SEO untuk Pemula

- What & why
- Basic how-to (5-7 steps)
- Tools recommendation
- Tips

= Good untuk: Beginner guides, tutorials

SEO Strategy Lengkap 2026

- Comprehensive coverage
- Step-by-step details
- Multiple examples
- Case studies
- Data & research
- Advanced tips
- Troubleshooting

= Good untuk: Main blog posts, guides

Ultimate SEO Guide: A-Z

- Everything about topic
- Multiple subtopics
- Extensive examples
- Research & data
- Expert interviews
- Tools comparison
- Templates & downloads
- Video tutorials
- FAQ extensive

= Good untuk: Pillar content, resources

1. Find top-ranking content
   Google your target keyword
   Analyze top 10 results

2. Identify gaps
   What mereka cover?
   What mereka TIDAK cover?
   What could be better?

3. Create something 10x better
   ✓ Lebih lengkap (+20-30% words)
   ✓ Lebih updated (fresh data 2026)
   ✓ Lebih visual (more images/videos)
   ✓ Lebih actionable (templates, checklist)
   ✓ Lebih credible (research, case studies)

4. Promote aggressively
   - Outreach ke backlinkers
   - Social media
   - Email list
   - Communities

Keyword: "content marketing guide"

Top result analysis:
#1: 3500 words, published 2022, 5 images
#2: 2800 words, published 2023, 8 images
#3: 3200 words, published 2021, 10 images

Your content:
- 5000+ words (most comprehensive)
- December 2024 (freshest)
- 15 images + 2 videos
- Downloadable template
- Interactive checklist
- Real case studies (3)
- Expert quotes (5)
= Outrank them all!

90-100: Very easy (5th grade)
80-89: Easy (6th grade)
70-79: Fairly easy (7th grade)
60-69: Standard (8-9th grade) ← Target!
50-59: Fairly difficult (10-12th grade)
30-49: Difficult (college)
0-29: Very difficult (college graduate)

Recommendation: 60-70 untuk web content

❌ Hard to read (score 30):
"The implementation of search engine optimization
methodologies necessitates comprehensive understanding
of algorithmic parameters and their resultant impact
on digital visibility metrics."

✅ Easy to read (score 65):
"To do SEO right, you need to understand how Google's
algorithm works and how it affects your website's
ranking in search results."

Techniques:

- Shorter sentences (15-20 words avg)
- Simpler words (understand vs comprehend)
- Active voice
- Conversational tone

Eye-tracking studies show:
- F-pattern reading
- First 2 paragraphs crucial
- Headings & subheadings scanned
- Bold text attracts attention
- Lists > paragraphs
- Images break monotony

Optimize for scanning:
✓ Descriptive headings every 200-300 words
✓ Bold key points
✓ Bullet lists for features/benefits
✓ Numbered lists for steps
✓ Short paragraphs (2-4 lines)
✓ White space generous
✓ Highlight important stats/numbers

❌ Wall of text:
Lorem ipsum dolor sit amet, consectetur adipiscing elit.
Sed do eiusmod tempor incididunt ut labore et dolore magna
aliqua. Ut enim ad minim veniam, quis nostrud exercitation
ullamco laboris nisi ut aliquip ex ea commodo consequat.
Duis aute irure dolor in reprehenderit in voluptate velit
esse cillum dolore eu fugiat nulla pariatur...

✅ Scannable:
**Key benefits of SEO content:**

- **Higher rankings:** Appear on page 1
- **More traffic:** 10x organic visitors
- **Better conversion:** Quality leads

Each benefit explained:

**1. Higher rankings**
When you optimize content properly, Google rewards you
with better positions...

**Bold:** Important points, key takeaways
_Italic:_ Emphasis, book titles, foreign words
**_Bold + Italic:_** Critical warnings
`Code:` Technical terms, file names

> Blockquote: Quotes, important notes

Don't overuse:
❌ Everything bold = nothing stands out
✅ 5-10 bold phrases per 1000 words

/* Recommended settings */
Font size: 16-18px (desktop), 14-16px (mobile)
Line height: 1.5-1.7
Font family: Sans-serif (Arial, Roboto, Open Sans)
Paragraph spacing: 1.5-2em
Letter spacing: Normal (0-0.02em)

Avoid:
- All caps (HARDER TO READ)
- Tiny fonts (<14px)
- Fancy fonts (hard to read)
- Long line length (>75 characters)

Subscribe to Newsletter:
"Get weekly SEO tips delivered to your inbox.
Join 10,000+ marketers."

Download Resource:
"Download: SEO Content Checklist (PDF)"

Read Related Article:
"Next: Learn about keyword research →"

Comment:
"What's your biggest content challenge?
Share in comments below!"

Social Share:
"Found this helpful? Share with your network!"

Poll/Survey:
"Quick poll: How often do you publish content?
[Daily/Weekly/Monthly]"

Free Trial:
"Start your 14-day free trial - no credit card required"

Consultation:
"Book a free 30-min SEO audit call"

Purchase:
"Get the complete SEO course (50% off today)"

1. **Opening paragraph** (soft CTA)
   "Download the free checklist as you read..."

2. **Mid-content** (content upgrade)
   "Want the template? Enter email below..."

3. **After valuable section** (momentum)
   "Just learned X? Now discover Y..."

4. **End of article** (main CTA)
   "Ready to implement? Start here..."

5. **Sidebar** (persistent)
   Sticky widget with offer

6. **Exit-intent popup** (last chance)
   Trigger when leaving

Frequency: 1 CTA per 500-700 words

[Action Verb] + [What They Get] + [Value/Benefit]

Examples:

❌ Weak:
"Click here"
"Submit"
"Learn more"

✅ Strong:
"Download your free SEO checklist"
"Get instant access to the template"
"Start ranking higher today"
"Claim your 50% discount now"

Power words:

- Free, instant, now, today
- Proven, guaranteed, exclusive
- Limited, bonus, secret
- Easy, simple, quick

☑ Target keyword in title
☑ Target keyword in first 100 words
☑ Target keyword in H1
☑ Keyword in 2-3 H2 headings
☑ Keyword density 1-2%
☑ LSI keywords included
☑ Meta description written (150-160 chars)
☑ URL slug optimized
☑ Alt text on all images
☑ Internal links (5-7)
☑ External links (2-3 authority sites)
☑ Featured image added
☑ Categories & tags set

☑ Word count target met (1500-2500+)
☑ Grammar & spelling checked
☑ Readability score 60-70
☑ No passive voice >10%
☑ Paragraphs 2-4 sentences
☑ Headings every 200-300 words
☑ Examples & case studies included
☑ Data & statistics cited
☑ Actionable takeaways clear
☑ Conclusion summarizes key points
☑ CTA included
☑ FAQ section (if applicable)

☑ Mobile-friendly
☑ Fast loading (<3s)
☑ Images optimized (<200KB)
☑ No broken links
☑ Proper formatting (bold, lists, etc)
☑ Visual hierarchy clear
☑ White space adequate
☑ Font size readable (16px+)

☑ Original content (no plagiarism)
☑ Proper attribution for quotes/images
☑ Copyright compliance
☑ Disclosure if sponsored/affiliate
☑ Privacy policy link
☑ Fact-checked (especially data)

Checks:
- Grammar errors
- Spelling
- Punctuation
- Clarity
- Engagement
- Delivery

Free vs Premium:
Free: Basic checks
Premium: Advanced suggestions, plagiarism

Checks:
- Readability score
- Hard to read sentences
- Very hard sentences
- Passive voice
- Adverbs
- Simpler alternatives

Target: Grade 6-8

Plagiarism detection:
- Duplicate content
- Similar content
- Accidental copying

Must be >95% unique

SEO analysis:
- Keyword density
- Meta description
- Readability
- Internal/external links
- Image alt text

Target: All green lights

Analyzes:
- SEO potential
- Readability
- Originality
- Tone of voice

Compares with top 10 SERP

Weekly check:
- Impressions (trending up?)
- Clicks (CTR improving?)
- Average position (moving up?)
- Queries (new keywords?)

Opportunities:
Position 11-20 = optimize for page 1
High impressions, low CTR = improve title/description
New queries = create dedicated content

Track:
- Pageviews
- Average time on page (target: >2 min)
- Bounce rate (target: <50%)
- Traffic sources
- Conversion rate

Segment:
- Organic traffic
- New vs returning
- Device (mobile vs desktop)
- Geography

✓ Traffic declining >20%
✓ Position dropped >5 spots
✓ Content >12 months old
✓ Outdated info (dates, stats, tools)
✓ Competitor published better content
✓ New data/research available
✓ Algorithm update impact

1. **Add fresh content**

   - New statistics (2024 → 2026)
   - Recent case studies
   - Updated screenshots
   - New tools/methods

2. **Expand sections**

   - Add 300-500 words
   - New examples
   - FAQ additions
   - Address comments/questions

3. **Improve optimization**

   - Better title/meta
   - More internal links
   - Enhanced images
   - Video embed

4. **Fix issues**

   - Broken links
   - Outdated info
   - Grammar errors
   - Format problems

5. **Update publish date**
   - Change to current date
   - Note "Updated: Dec 2024"
   - Submit to Google

Content refresh impact:
- Rankings: +5-15 positions
- Traffic: +50-200%
- CTR: +20-50%
- Authority: Increased

Example:
Before refresh: Position 15, 50 visits/month
After refresh: Position 5, 800 visits/month
= 1500% increase!

Original: 2500-word blog post

Repurpose to:
1. LinkedIn carousel (10 slides)
2. Twitter thread (15 tweets)
3. Instagram posts (5-7 posts)
4. YouTube video (10-15 min)
5. Pinterest pins (5-10 pins)
6. Email newsletter (1-2 editions)
7. Podcast episode (20-30 min)
8. SlideShare presentation
9. Infographic (visual summary)
10. PDF guide/ebook

Benefits:
✓ Reach different audiences
✓ Multiple traffic sources
✓ Reinforce message
✓ Build authority
✓ Maximize ROI per content

---
Title: [Number] + [Adjective] + [Keyword] + [Benefit/Promise]
Meta: [Hook] + [Benefit] + [Proof] + [CTA] (150-160 chars)
URL: /keyword-main-topic/
---

# H1: Same as Title

[Featured Image]

**Opening paragraph (100 kata):**

- Hook dengan statistik/pertanyaan
- Problem statement
- Promise solution
- Kredibilitas

## H2: Why [Topic] Matters?

### H3: Benefit 1

[Explanation + example]

### H3: Benefit 2

[Explanation + data]

### H3: Statistics & Data

[Numbers, research, proof]

## H2: Step 1: [Action Verb] + [Keyword Variation]

[Image/Screenshot]

### H3: How to [Substep]

[Detailed explanation]

**Example:**
[Real-world example or case study]

### H3: Tips & Tricks

- Tip 1
- Tip 2
- Tip 3

## H2: Step 2: [Next Action]

[Repeat structure]

## H2: Common Mistakes to Avoid

### H3: Mistake 1

❌ What people do wrong
✅ How to do it right

### H3: Mistake 2

[Same format]

## H2: Tools & Resources

### H3: Free Tools

- Tool 1 (link)
- Tool 2 (link)

### H3: Premium Tools

- Tool 1 ($price)
- Tool 2 ($price)

## H2: Case Study / Real Example

**Background:**
[Situation]

**Strategy:**
[What was done]

**Results:**
[Metrics, before/after]

## H2: FAQ

### H3: Question 1?

[Answer with keyword]

### H3: Question 2?

[Answer]

## H2: Conclusion

**Summary:**

- Key point 1
- Key point 2
- Key point 3

**Next steps:**

1. Action 1
2. Action 2
3. Action 3

**CTA:**
[Primary call-to-action]

**Related Articles:**

- [Article 1](link)
- [Article 2](link)
- [Article 3](link)

---

_Last updated: [Date]_
_Questions? Leave a comment below!_

# SEO-Friendly Content Checklist

## Pre-Writing

☐ Keyword research completed
☐ Search intent identified
☐ Competitor analysis done
☐ Outline created
☐ Target word count set

## On-Page SEO

☐ Primary keyword in title (front-loaded)
☐ Title 50-60 characters
☐ Meta description 150-160 characters
☐ URL slug optimized (3-5 words)
☐ H1 includes primary keyword
☐ Keyword in first 100 words
☐ Keyword in 2-3 H2 headings
☐ LSI keywords throughout
☐ Keyword density 1-2%

## Content Quality

☐ Word count 1500-2500+ words
☐ Readability score 60-70
☐ Passive voice <10%
☐ Paragraphs 2-4 sentences
☐ Headings every 200-300 words
☐ Examples included
☐ Data & statistics cited
☐ Original content (no plagiarism)

## Media

☐ Featured image optimized
☐ 5-10 images total
☐ All images have alt text
☐ Images compressed (<200KB)
☐ Images in WebP format
☐ Video embedded (optional)

## Links

☐ 5-7 internal links
☐ 2-3 external authority links
☐ No broken links
☐ Descriptive anchor text

## User Experience

☐ Mobile-friendly
☐ Loading speed <3s
☐ Proper formatting (bold, lists)
☐ Visual hierarchy clear
☐ CTA included
☐ Easy to scan

## Post-Publish

☐ Shared on social media
☐ Submitted to Google
☐ Email to subscribers
☐ Monitor in GSC/GA
☐ Respond to comments
☐ Track rankings

Pillar Content: "Complete SEO Guide 2026"
(5000+ words, targets "SEO guide")
    │
    ├─ Cluster 1: Keyword Research
    │   ├─ Long-tail keywords
    │   ├─ Keyword tools comparison
    │   ├─ Search intent guide
    │   └─ LSI keywords explained
    │
    ├─ Cluster 2: Content Creation
    │   ├─ SEO content writing ← This article
    │   ├─ Content templates
    │   └─ Copywriting tips
    │
    └─ Cluster 3: Technical SEO
        ├─ Site speed optimization
        ├─ Mobile optimization
        └─ Schema markup

Linking strategy:
- Pillar ↔ All clusters (bidirectional)
- Related clusters ↔ each other
- All use keyword-rich anchor text

Result:
✓ Topic authority established
✓ Multiple ranking opportunities
✓ Internal link strength
✓ User journey optimized

Experience:
✓ Share first-hand experience
✓ Case studies with results
✓ Screenshots of your work
✓ Personal insights

Example:
"Saya personally tested 15 SEO tools dan ini
hasilnya setelah 6 bulan menggunakan..."

Expertise:
✓ Show credentials
✓ Industry experience
✓ Certifications
✓ Published works

Example:
"Sebagai SEO specialist dengan 8 tahun experience
dan Google Analytics certified..."

Authoritativeness:
✓ Backlinks dari authority sites
✓ Mentions dari experts
✓ Guest posts on major blogs
✓ Speaking engagements

Example:
"Sebagaimana dijelaskan Neil Patel..."
"Featured di Search Engine Journal..."

Trustworthiness:
✓ Author bio with photo
✓ Contact information
✓ About page detailed
✓ Privacy policy
✓ Secure website (HTTPS)
✓ References & citations

High-priority pages:
☐ Check monthly
☐ Update quarterly
☐ Major refresh yearly

Examples:
- Money pages
- Top 10 traffic sources
- Ranking positions 1-10

Medium-priority:
☐ Check quarterly
☐ Update bi-annually

Examples:
- Ranking positions 11-30
- Moderate traffic
- Seasonal content

Low-priority:
☐ Check bi-annually
☐ Update annually

Examples:
- Ranking >30
- Low traffic
- Evergreen topic

❌ Problem:
Keyword stuffing, unnatural writing, fokus ranking only

Example bad:
"SEO content writing adalah cara membuat content yang SEO
friendly. Untuk SEO content writing yang baik, gunakan
SEO tools untuk SEO content optimization..."

✅ Solution:
Write untuk humans, optimize untuk Google

Example good:
"Konten yang SEO friendly adalah konten yang menarik untuk
pembaca sekaligus mudah ditemukan Google. Keduanya harus
balance. Berikut caranya..."

Impact:
- Better engagement
- Lower bounce rate
- Higher ranking (UX signals)

❌ Problem:
<1000 kata, surface-level, no value

✅ Solution:
Minimum 1500 kata, depth coverage, actionable

Checklist depth:
☑ Covers all aspects
☑ Examples included
☑ Data/statistics
☑ Step-by-step
☑ Common questions answered
☑ Resources provided

❌ Impact:
Declining rankings, outdated info, lost traffic

Example:
Article "Best SEO Tools 2020" di tahun 2026
= Tidak relevant, tidak ranking

✅ Solution:
Quarterly content audit, update strategy

Process:
1. GSC: Track declining pages
2. Update stats → 2026
3. Add fresh examples
4. Improve sections
5. Change publish date
6. Resubmit to Google

Result: Traffic boost 50-200%

Research:
- Google Trends (trending topics)
- AnswerThePublic (questions)
- BuzzSumo (viral content)
- Reddit (discussions)

Writing:
- Google Docs (collaboration)
- Grammarly (grammar)
- Hemingway (readability)
- Word Counter (stats)

SEO:
- Surfer SEO (content optimization)
- Clearscope (content briefs)
- Frase (AI writing assistant)
- MarketMuse (topic research)

Editing:
- ProWritingAid (style)
- Grammarly Premium (advanced)
- QuillBot (paraphrasing)

Plagiarism:
- Copyscape (duplicate check)
- Grammarly (plagiarism)
- Quetext (free checker)

Blogs:
- Backlinko (Brian Dean)
- Ahrefs Blog
- Moz Blog
- Search Engine Journal

YouTube Channels:
- Ahrefs
- Neil Patel
- Income School
- Matt Diggity

Courses:
- HubSpot Content Marketing
- Copyblogger Content Marketing
- Coursera Copywriting
- Udemy SEO Content Writing

Communities:
- r/SEO (Reddit)
- r/content_marketing
- Indie Hackers
- Growth Hackers

Week 1-2: Learning & setup
Week 3-4: First 5-10 articles published
Month 2-3: Trafik mulai naik (+50-100%)
Month 4-6: Page 1 rankings (+200-500%)
Month 6-12: Authority established (+1000%+)