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Cara Analisis Backlink Competitor untuk SEO - Panduan lengkap cara analisis backlink competitor untuk menemukan peluang link building dan strategi …

Cara Analisis Backlink Competitor untuk SEO

Analisis backlink competitor adalah cara tercepat menemukan link building opportunities. Jika competitor dapat link dari suatu website, kemungkinan besar Anda juga bisa.

Benefits:
✓ Find proven link opportunities
✓ Understand competitor strategy
✓ Discover link gap
✓ Prioritize outreach targets
✓ Benchmark your profile

Tools untuk Analisis

Premium Tools

  1. Ahrefs

    • Site Explorer
    • Best by links
    • Backlink gaps
  2. SEMrush

    • Backlink Analytics
    • Backlink Gap tool
    • Toxic link checker
  3. Moz

    • Link Explorer
    • Domain Authority
    • Spam Score

Free Options

  1. Ubersuggest (limited)
  2. OpenLinkProfiler
  3. Backlink Checker (Neil Patel)

Step-by-Step Analisis

Step 1: Identifikasi Competitor

Direct competitors:
- Ranking untuk keyword target
- Same products/services
- Same target audience

SEO competitors (might differ):
- Ranking untuk content keywords
- May not be business competitors
- Often larger content sites
Using Ahrefs:
1. Site Explorer  Enter competitor URL
2. Backlinks report
3. Filter: Dofollow, One link per domain
4. Export to CSV

Data to export:
- Referring domain
- DR (Domain Rating)
- Traffic
- Anchor text
- Target URL
Categories:
1. Guest posts
2. Resource pages
3. Directories/listings
4. News/PR mentions
5. Forum/community
6. Social profiles
7. Partners/sponsors
8. Comments (low value)
Replicable = You can also get:
✓ Guest post opportunities
✓ Resource page inclusions
✓ Directory submissions
✓ HARO mentions
✓ Industry associations

Hard to replicate:
✗ Major media coverage
✗ University links
✗ Government links
✗ Unique partnerships
Using Ahrefs Link Intersect:
1. Enter your site
2. Enter 3-5 competitors
3. See sites linking to competitors but not you
4. These are opportunities

Prioritize by:
- DR (high authority)
- Relevance
- Number of competitors with link
- Traffic to linking page

Metrics to Evaluate

Quality indicators:
├── Domain Rating (DR): 30+
├── Organic traffic: Has real traffic
├── Relevance: Related to your niche
├── Link type: Editorial/contextual
└── Fresh: Not outdated page

Red flags:
├── Very low DR + high links
├── Chinese/foreign character URLs
├── Obvious PBN patterns
├── Excessive outbound links
└── No organic traffic

Outreach Prioritization

Priority Matrix:

HIGH PRIORITY:
- High DR + Relevant + Replicable
- Multiple competitors have link

MEDIUM PRIORITY:
- Medium DR + Relevant
- Guest post opportunities

LOW PRIORITY:
- Low DR
- Hard to replicate
- Low relevance
| Referring Domain | DR | Traffic | Type | Replicable | Priority |
|------------------|-----|---------|------|------------|----------|
| example.com | 65 | 50K | Guest | Yes | High |
| blog.site.com | 45 | 10K | Resource | Yes | High |
| news.com | 80 | 500K | PR | Hard | Low |
| directory.com | 35 | 5K | Directory | Yes | Medium |

Action Plan from Analysis

After analysis:
1. List all replicable opportunities
2. Research each site's requirements
3. Create content for guest posts
4. Prepare outreach templates
5. Track outreach and results
6. Repeat for new competitors

Common Patterns to Look For

Competitor link patterns:
- Which sites accept guest posts?
- Any resource pages featuring them?
- Industry directories they're listed in?
- News coverage topics
- Partnerships revealed
- Content types attracting links

Kesimpulan

Competitor backlink analysis adalah shortcut untuk link building. Daripada menebak, Anda bisa melihat apa yang sudah berhasil untuk competitor dan mereplikasi strategi mereka.

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Link Postingan : https://www.tirinfo.com/cara-analisis-backlink-competitor/

Hendra WIjaya
Tirinfo
3 minutes.
7 January 2026