Cara Menulis Artikel Blog WordPress yang SEO Friendly

70% - Reader value (quality, usefulness)
30% - SEO optimization (technical)

NOT:
90% - SEO tricks (keyword stuffing)
10% - Value (thin content)
= Google penalty!

SEO Content Lifespan: Years
Paid Ads Lifespan: Days/Weeks

Investment: Time upfront
Return: Ongoing free traffic

< 100/month: Too low (unless very specific niche)
100-1000/month: Good starting point
1000-10K/month: Competitive but achievable
10K-100K/month: Very competitive
> 100K/month: Extremely competitive

0-10: Very Easy (target these!)
11-30: Easy (good untuk new sites)
31-50: Medium (achievable dengan effort)
51-70: Hard (need authority)
71-100: Very Hard (avoid initially)

Informational: "how to", "what is", "guide"
└─ Purpose: Learn something
└─ Content type: Blog posts, tutorials

Navigational: "facebook login", "amazon"
└─ Purpose: Find specific site
└─ Content type: Homepage

Commercial: "best", "review", "vs"
└─ Purpose: Compare before buying
└─ Content type: Reviews, comparisons

Transactional: "buy", "cheap", "discount"
└─ Purpose: Make purchase
└─ Content type: Product pages

Criteria:
✅ Relevant to your content
✅ Decent search volume
✅ Achievable difficulty
✅ Matches user intent
✅ Commercial value (if monetizing)

Example Good Primary:
"wordpress security best practices"
- Volume: 500/month
- KD: 35 (medium)
- Intent: Informational
- Perfect for tutorial!

Related terms that support main topic:

Primary: "wordpress security"
Secondary:
- "wordpress security plugins"
- "secure wordpress website"
- "wordpress hardening"
- "wp security tips"
- "protect wordpress from hackers"

Use naturally throughout article

1. Title (H1) - Primary keyword
2. Introduction (150-200 words)
3. Table of Contents (for long posts)
4. Main Content:
   - Section 1 (H2) - Secondary keyword
     └─ Subsection (H3)
     └─ Subsection (H3)
   - Section 2 (H2) - Secondary keyword
     └─ Subsection (H3)
   - Section 3 (H2)
5. Conclusion
6. Call-to-Action
7. Related Posts Links

[Primary Keyword] + [Modifier] + [Year/Number]

Examples:
✅ "WordPress Security Best Practices 2025"
✅ "10 Ways to Secure WordPress Website"
✅ "Complete WordPress Security Guide for Beginners"
❌ "Security" (too short)
❌ "Everything You Need to Know About WordPress Security Best Practices and How to Implement Them" (too long)

Length: 50-60 characters (display limit di Google)
Include: Primary keyword near beginning
Add: Numbers, power words, year
Avoid: Keyword stuffing, clickbait

Power Words:
- Complete, Ultimate, Essential
- Quick, Easy, Simple, Fast
- Proven, Tested, Verified
- Free, Bonus, Exclusive

Paragraph 1: Problem/Question
"Worried about your WordPress site getting hacked? 
Every day, 30,000 websites are hacked..."

Paragraph 2: Solution Preview
"In this guide, you'll learn 15 proven ways to..."

Paragraph 3: Benefit Statement
"By end of this article, you'll have bulletproof 
WordPress security that..."

Length: 150-200 words
Primary keyword: Include dalam first 100 words

<!-- ONE H1 per page (title) -->
<h1>WordPress Security Best Practices</h1>

<!-- Multiple H2 untuk main sections -->
<h2>Essential Security Plugins</h2>
<h2>Server-Level Security</h2>
<h2>Password Best Practices</h2>

<!-- H3 untuk subsections -->
<h3>Wordfence vs Sucuri</h3>
<h3>Choosing Strong Passwords</h3>

<!-- H4 untuk sub-subsections (rare) -->
<h4>Wordfence Configuration</h4>

✅ Use keywords dalam headings (naturally)
✅ Make descriptive (answer questions)
✅ Keep hierarchical (H2 → H3 → H4)
✅ Break long sections dengan subheadings
❌ Skip levels (H2 → H4)
❌ Use H2 untuk styling (use CSS instead)

Blog Post: 1500-2500 words (sweet spot)
Tutorial: 2000-3000 words
Ultimate Guide: 3000-5000 words
List Article: 1000-2000 words
News Article: 500-1000 words
Product Review: 1500-2500 words

Better:
2000 words, comprehensive, unique insights

Worse:
5000 words, fluff, repeated information

Old Rule: 2-3% density
New Rule: Natural usage

Primary Keyword:
- Title (H1)
- First paragraph
- 1-2 H2 headings
- URL slug
- Image alt text
- Meta description
- Throughout body (naturally)

Frequency:
1500 words = 5-7 times primary keyword
Include variations and synonyms

1. Title (H1) - Most important
2. First 100 words - Very important
3. H2/H3 headings - Important
4. Last paragraph - Important
5. Throughout body - Natural
6. Image alt text - Helpful
7. URL slug - Helpful

Show Experience:
"After securing 500+ WordPress sites..."
"In my 10 years as WordPress developer..."

Show Expertise:
Detailed explanations
Technical accuracy
Industry terminology used correctly

Show Authority:
Author bio
Credentials
Citations
Links from authority sites

Show Trust:
Accurate information
Citations/sources
Contact information
Privacy policy
HTTPS

Answer ALL related questions:

Topic: "WordPress Security"

Cover:
✅ What is WordPress security?
✅ Why does it matter?
✅ Common vulnerabilities
✅ Prevention methods
✅ Security plugins
✅ Best practices
✅ Recovery dari hack
✅ Ongoing maintenance

Don't Just Cover:
❌ "Install Wordfence" (too shallow)

Avoid: Regurgitating same info as everyone
Add: Unique perspectives, case studies, data

Example:
Generic: "Strong passwords are important"
Better: "After analyzing 10,000 hacked sites, we found 
87% used passwords under 8 characters..."

Include:
✅ Images (every 300 words)
✅ Screenshots (tutorials)
✅ Infographics (data)
✅ Videos (complex topics)
✅ Code examples (technical)
✅ Tables (comparisons)
✅ Lists (scannable)

Benefits:
- Better engagement
- Lower bounce rate
- Longer time on page
- Improved understanding

Target: 8th grade reading level
Tool: Hemingway App (free)

Tips:
✅ Short sentences (15-20 words)
✅ Short paragraphs (3-4 lines)
✅ Simple words
✅ Active voice
✅ Conversational tone
❌ Jargon (unless explained)
❌ Complex sentences
❌ Dense paragraphs

Use:
✅ Bullet points
✅ Numbered lists
✅ Bold important points
✅ Short paragraphs
✅ Subheadings
✅ White space
✅ Blockquotes
✅ Code blocks

Why:
80% of users scan (don't read fully)
Formatting helps them find what they need

❌ Bad:
yourdomain.com/?p=123
yourdomain.com/2025/01/15/post-title-here

✅ Good:
yourdomain.com/wordpress-security-best-practices

Rules:
- Include primary keyword
- Keep short (3-5 words)
- Use hyphens (not underscores)
- Lowercase only
- No special characters

Settings → Permalinks
Choose: "Post name"
Result: yourdomain.com/post-title/

Length: 150-160 characters
Include: Primary keyword
Add: Call-to-action
Make: Compelling reason to click

Example:
"Learn 15 proven WordPress security best practices to protect your site from hackers. Complete guide with plugins, tips, and step-by-step tutorials."

Character count: 156 ✅
Keyword: ✅
CTA: "Learn" ✅
Benefit: Clear ✅

Scroll to SEO meta box
Meta Description field
Write compelling description
Check preview

❌ Before: IMG_1234.jpg
✅ After: wordpress-security-plugin-settings.jpg

Rules:
- Descriptive filename
- Include keywords (when relevant)
- Use hyphens
- Lowercase

Purpose:
1. Accessibility (screen readers)
2. SEO (image search)
3. Fallback (if image doesn't load)

Examples:
❌ Bad: "image"
❌ Bad: "wordpress"
✅ Good: "Wordfence security plugin dashboard showing firewall settings"

Rules:
- Describe image content
- Include keyword (naturally)
- 50-100 characters
- No keyword stuffing

Optimize before upload:
- Use TinyPNG.com (compression)
- Target: Under 200KB per image
- Format: WebP > JPG > PNG
- Dimensions: Actual display size

Tool: Smush plugin (auto-optimize)

1. Upload image
2. Click "Edit"
3. Alt Text: Descriptive text
4. Title: Optional (often same as alt)
5. Caption: If needed
6. Description: Optional

Benefits:
✅ Helps Google discover content
✅ Distributes page authority
✅ Increases time on site
✅ Improves user experience
✅ Contextual relevance

Quantity: 3-5 internal links per post
Link to:
- Related content
- Category pages
- Important pages
- Older posts (refresh them)

Anchor Text:
❌ "Click here"
❌ "This post"
✅ "WordPress security plugins"
✅ "learn more about backups"

Natural placement:
"For more details, read our guide on 
[WordPress security plugins](/plugins/)."

High-Authority Pages:
- Homepage
- Popular posts
- Cornerstone content

Link FROM new posts TO cornerstone
Link FROM cornerstone TO related posts

Creates hub-and-spoke structure

Google likes sites that link to quality sources
Shows you did research
Builds trust
Provides additional value

Myths:
❌ "Links out hurt SEO" (FALSE)
❌ "Never link to competitors" (FALSE)
✅ Link to quality, relevant sources (TRUE)

Link to:
✅ Statistics sources
✅ Research papers
✅ Tools mentioned
✅ Official documentation
✅ Authority sites

Anchor text:
Use descriptive text:
"According to Moz's research on..."

Attributes:
External: No need untuk nofollow (usually)
Sponsored: Use rel="sponsored"
UGC: Use rel="ugc" (user content)

1. Set Focus Keyword:
   Rank Math box → Focus Keyword
   Enter: "wordpress security"

2. Check SEO Score:
   Target: 80+ score
   
3. Follow Suggestions:
   ✅ Keyword dalam title
   ✅ Keyword dalam permalink
   ✅ Keyword dalam first paragraph
   ✅ Keyword dalam subheadings
   ✅ Meta description written
   ✅ Image alt text
   ✅ Content length (1500+ words)
   ✅ Internal links added
   ✅ External links added

4. Schema Markup:
   Choose type: Article
   Add FAQ schema (if applicable)

5. Social Preview:
   Facebook preview
   Twitter preview
   Customize if needed

Similar to Rank Math:

1. Focus Keyphrase
2. SEO Analysis (green bullets)
3. Readability Analysis
4. Schema settings
5. Social previews

Target: All green bullets

"Position Zero" di Google
Above #1 organic result
High click-through rate

1. Paragraph (answer)
2. List (numbered/bulleted)
3. Table
4. Video

1. Target question keywords:
   "What is..."
   "How to..."
   "Why does..."

2. Provide concise answer:
   First 40-60 words after heading
   Direct, clear answer

3. Use proper formatting:
   Lists untuk steps
   Tables untuk comparisons
   Short paragraphs untuk definitions

Example:
H2: "What Is WordPress Security?"

First paragraph (40-60 words):
"WordPress security refers to the practices 
and tools used to protect WordPress websites 
from unauthorized access, malware, and cyber 
attacks. It includes implementing strong 
passwords, security plugins, regular updates, 
and server-level protection measures."

= Perfect untuk featured snippet!

End of post:

## Frequently Asked Questions

### Is WordPress secure?
Yes, WordPress core is secure when kept updated. 
Most vulnerabilities come from outdated plugins, 
weak passwords, and poor hosting.

### What's the best WordPress security plugin?
Wordfence and Sucuri are top choices...

### How often should I backup WordPress?
Daily database backups, weekly file backups...

Each Q&A = potential featured snippet
+ Structured data untuk rich results

Rank Math: Automatically adds FAQ schema
Yoast: FAQ block available

Or use Schema plugin

Google favors fresh content

Update Strategy:
1. Find old posts (12+ months)
2. Update information
3. Add new sections
4. Improve images
5. Fix broken links
6. Update date (lastmod)
7. Republish

Benefits:
✅ Improved rankings
✅ More traffic
✅ Better user value

Google ranking factors:

1. LCP (Largest Contentful Paint)
   Target: < 2.5 seconds
   Fix: Optimize images, caching

2. FID (First Input Delay)
   Target: < 100ms
   Fix: Minimize JavaScript

3. CLS (Cumulative Layout Shift)
   Target: < 0.1
   Fix: Set image dimensions

Tool: Google PageSpeed Insights

Essential:
✅ Caching plugin (WP Rocket)
✅ Image optimization (Smush)
✅ Lazy loading
✅ Minify CSS/JS
✅ CDN (Cloudflare)
✅ Quality hosting
✅ Remove unused plugins

Target:
Mobile: < 3 seconds
Desktop: < 2 seconds