Salin dan Bagikan
Cara Setup Yoast SEO WordPress: Panduan Lengkap
Yoast SEO adalah plugin SEO paling populer untuk WordPress dengan 5+ juta instalasi aktif. Setup yang tepat memastikan website Anda teroptimasi dari awal.
Instalasi Yoast SEO
Step 1: Install Plugin
1. WordPress Dashboard
2. Plugins → Add New
3. Search "Yoast SEO"
4. Install Now → Activate
Step 2: Configuration Wizard
After activation:
1. Click "Start first-time configuration"
2. Follow setup wizard
3. Answer questions about your site
Konfigurasi Yoast SEO
General Settings
Site Basics:
- Site name
- Title separator (I recommend " | " or " - ")
- Tagline (if used in titles)
Site representation:
- Organization or Person
- Logo upload
- Social profiles
Search Appearance
Homepage
Settings:
- Homepage title
- Meta description
- Schema settings
Example title:
"Brand Name | Tagline or Primary Service"
Content Types
Posts:
- Show in search: Yes
- SEO title template: %%title%% %%sep%% %%sitename%%
- Schema type: Article
Pages:
- Show in search: Yes
- SEO title template: %%title%% %%sep%% %%sitename%%
- Schema type: WebPage
Taxonomies
Categories:
- Show in search: Yes (usually)
- Title template: %%term_title%% %%sep%% %%sitename%%
Tags:
- Show in search: No (prevents thin content)
- OR: Yes (if tags have unique content)
Archives
Author archives:
- Enable if multiple authors with unique content
- Disable for single-author blogs
Date archives:
- Usually disable (creates duplicates)
Social Settings
Connect profiles:
- Facebook
- Twitter/X
- Instagram
- LinkedIn
- etc.
Open Graph:
- Enable for better social sharing
- Set default image
Site Features
Enable/disable:
☑ SEO analysis
☑ Readability analysis
☑ XML sitemaps
☑ Admin bar menu
☑ Security (no advanced settings for authors)
Menggunakan Yoast di Posts/Pages
SEO Analysis
Green light for:
- Keyphrase in title
- Keyphrase in intro
- Keyphrase in H2
- Meta description length
- Image alt text
- Internal links
- Outbound links
Readability Analysis
Checks:
- Sentence length
- Paragraph length
- Passive voice
- Transition words
- Flesch reading ease
Snippet Preview
Edit:
- SEO title (50-60 chars)
- Slug (URL)
- Meta description (150-160 chars)
Preview desktop and mobile appearance.
Focus Keyphrase
Enter target keyword:
- Primary keyword for page
- Yoast analyzes usage
- Suggestions for improvement
XML Sitemap Yoast
Access Sitemap
URL: yoursite.com/sitemap_index.xml
Contains:
- Post sitemap
- Page sitemap
- Category sitemap (if enabled)
- Author sitemap (if enabled)
Customize Sitemap
Exclude content:
- noindex in Search Appearance
- Individual page/post settings
Include:
- All indexable content
- Images
Schema Markup Yoast
Automatic Schema
Yoast adds:
- WebSite schema
- Organization/Person
- Article schema
- BreadcrumbList
- WebPage
Per-Page Schema
Options:
- Default (automatic)
- Article types
- WebPage types
- FAQ Page
- How-To
Redirects (Premium)
Yoast Premium feature:
- Automatic 404 detection
- Easy redirect creation
- Regex redirects
- Import/export
Best Practices
Do’s
✓ Complete all settings
✓ Use focus keyphrase
✓ Write meta descriptions
✓ Check readability
✓ Use internal links
✓ Submit sitemap to GSC
Don’ts
✗ Obsess over green lights
✗ Keyword stuff for score
✗ Ignore readability
✗ Use auto-generated descriptions
✗ Skip schema settings
Yoast vs Rank Math
Yoast Pros:
+ Most popular
+ Well documented
+ Regular updates
+ Stable
Rank Math Pros:
+ More free features
+ Multiple keywords free
+ Built-in redirects
+ Schema options
Both are good choices.
Troubleshooting
Common Issues
Sitemap not working:
- Flush permalinks
- Check .htaccess
- Disable conflicting plugins
Scores not updating:
- Clear cache
- Save post again
- Check JavaScript errors
Wrong canonical:
- Check Yoast settings
- Check theme code
- Look for other plugins adding canonical
Yoast Setup Checklist
Initial Setup:
☐ Install and activate
☐ Run configuration wizard
☐ Set site representation
☐ Connect social profiles
Search Appearance:
☐ Configure homepage
☐ Set content type templates
☐ Disable thin taxonomy archives
☐ Configure author/date archives
Ongoing:
☐ Use SEO analysis for posts
☐ Write custom meta descriptions
☐ Check readability
☐ Monitor sitemap in GSC
Kesimpulan
Yoast SEO adalah solid choice untuk WordPress SEO. Dengan setup yang benar, plugin ini handle technical SEO basics secara otomatis dan memberikan guidance untuk on-page optimization setiap post/page.
Artikel Terkait
Link Postingan : https://www.tirinfo.com/cara-setup-yoast-seo-wordpress/
Editor : Hendra WIjaya
Publisher :
Tirinfo
Read : 3 minutes.
Update : 7 January 2026